Who is Sound Idea Digital? 

Sound Idea Digital is an eLearning agency with over 30 years experience in Systems Development and Content Creation. Based in Centurion, Pretoria with teams in Johannesburg and Cape Town. 

Having operated in the eLearning space for over 12 years, Sound Idea has extensive client and industry experience which allows us to provide our clients with highly specialised and targeted eLearning solutions. 

As developers we built our own LMS from the ground up, growing and adapting the product to suit our clients unique needs. We can also integrate with existing systems to create a cohesive centralised system for easier management. 

As content creators our team is highly experienced, from high-end video production to custom animated characters for eLearning. We offer decades of production experience across every major industry, packaged into personalised eLearning material for every budget. 

Our team is backed by decades of marketing experience, and we offer free consultation to all our clients throughout every step of the project. 

About Sound Idea Digital

Sound Idea Digital Team


The Team

We offer a bespoke service which covers your move into the elearning space, from free consultation throughout the process, to a custom developed LMS system and personalised eLearning. We also offer additional services to assist our clients in achieving their organisational goals in the form of a Needs Analysis, Change Management Strategy and Content Strategy to ensure every project is a success from start to finish and beyond.

One of our competitive advantages is that we have extensive experience in digital and content marketing which allows us to increase our client’s content exposure and performance through a personalised content plan.

As an eLearning agency, Sound Idea Digital has two divisions namely System Development and eLearning Content Development, each team is derived from the following skills:


  • Architecture
  • Design
  • Development
  • Consultation


  • Animation
  • Videography
  • Photography
  • Instructional Design
  • Writing
  • Editing
  • Design
  • Consultation

Our Typical Clients

  • Corporate
  • Aerospace
  • Transport & Logistics
  • Agriculture
  • Construction
  • Education
  • Pharmaceutical
  • Food
  • Health Care
  • Hospitality
  • Online Media
  • Manufacturing
  • Mining
  • Power Generation
Sound Idea Digital eLearning Clients

Sound Idea Digital BEE

BEE Status 

Sound Idea Productions qualifies as an Exempted Micro Enterprise (EME), and as such, enjoys the BEE recognition of a 'level four contributor', which has a B-BBEE procurement recognition of 100%.

Our Products and Services




  • Needs Analysis
  • Change Management
  • Content Strategy



Sound Idea Digital Elearning Services


Please feel free to contact us with requests or queries.

 We welcome you to view our portfolio.

Request a quote for:
LMS eLearning Development

5 Tips for Professional eLearning Production

Julian Karstel - 2021-09-16

5 Tips for Professional eLearning Production from eLearning and LMS experts Sound Idea Digital...

Instructional Design: SAM Model

Julian Karstel - 2021-08-30

Instructional Design breakdown of SAM Model for corporate eLearning Development....

Instructional Design: A Brief Breakdown of Bloom’s Taxonomy

Julian Karstel - 2021-07-26

A brief breakdown of Bloom's Taxonomy as an Instructional Design Tool...

Contact us

 Phone: +27 12 664 4227

 Email: info@soundidea.co.za

 Web: www.soundidea.co.za

 244A Glover Avenue, Lyttelton

 Centurion, 0157

Knowledge center

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